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THATBlog

THAT Blog: Digital & Inbound Marketing | Web Design WPB | Hotel Marketing

What Is Your Hotel Marketing Mix?

Jun 18, 2018 11:18:00 AM

The world of travel and tourism has always been a competitive one; easy and ubiquitous access to the internet has only intensified this. It has also changed how people learn about your property, making the need for a more effective hotel marketing plan all the more essential.

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How to Increase Hotel Occupancy Midweek

Jun 7, 2018 9:02:00 AM

Your weekend bookings are amazing. Too bad every day can’t be Friday, Saturday, or Sunday! Unfortunately, the average Wednesday is lackluster, even during peak season. How can you get your hotel occupancy rate up, even during the middle of any given week? Here are some hotel marketing ideas that may help.

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How a Hotel Marketing Manager Can Increase Yield

Jun 1, 2018 10:14:51 AM

Yield. It’s ensuring you're getting the best possible outcome from everything you do as a hotel marketing manager. Increasing that yield is one of the biggest issues facing the hospitality industry today.

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How to Get More Direct Bookings

May 29, 2018 2:02:00 PM

The market is flooded with online travel agencies; it seems like a new service pops up at least once a quarter. Online travel agencies (OTAs) can be quite helpful when it comes to filling up unsold rooms and making it through the slow season, but generating more direct bookings brings a much more advantageous revenue stream. More direct bookings equal a healthier bottom line.

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Hotel Website Design That Converts

May 22, 2018 7:09:00 AM

It’s time to have a discussion about conversion. All the traffic in the world will not translate into booked rooms and profitability if you lack the ability or capacity to convert. Your online presence plays a starring role here. Let’s shine the spotlight on how effective hotel website design can drive your brand toward its goals and objectives.

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5 Secrets for Successful Hotel Internet Marketing

May 18, 2018 8:51:00 AM

Overwhelmed by the thought of developing a comprehensive - ultra-effective - hotel marketing plan? It is a major endeavor, but one with the potential for significant returns on your investment and time. Ready to increase your visibility, traffic, conversion rates, and profits? We thought so!

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Hotel SEO Tips to Increase Online Visibility

May 10, 2018 5:32:00 AM

One of the difficult aspects of trying to make a hotel more profitable is that you have to wear a number of hats. You have to be able to juggle accounting with HR with PR. Leveraging hotel online marketing is one more - potent - trick you can pull out of your hat. Here we’re going to break down hotel SEO, so you can enhance your internet presence - and increase your direct bookings.

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Facebook Marketing Tricks for Hotels

Mar 7, 2018 9:00:00 AM

Hotel social media marketing is key to building a thriving brand in today’s fast-paced world. Are you leveraging Facebook to its full potential?

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How Digital is Reshaping the Hotel Industry

Mar 1, 2018 8:30:00 AM

Digital has revolutionized the hotel industry; it did so - and continues to do so - largely by influencing and expanding consumer expectations. While technology has changed the face of hotel digital marketing, more fundamentally, it has altered what guests want and need from their accommodations.

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How to Increase Conversion Rates on Your Hotel Website

Feb 26, 2018 8:00:00 AM

Great location: check. Comfortable, clean rooms: check. Terrific amenities: check. Killer value-adds (hello, evening reception with wine and snacks, passes to location attractions, and even free parking in some cities!): check.

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