If you own a business with a website, you've probably figured out that just having a site isn't cutting it anymore. You need content that shows up when people search online AND turns those visitors into customers. That's where a solid SEO content strategy comes in. It's like having a roadmap that helps your business get found online and grow.
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Having a website is important, but if it doesn’t help turn visitors into customers, it’s not doing its job. A well-designed website should make it easy for people to find what they need, trust your business, and take action—whether that’s making a purchase, signing up for a service, or contacting you.
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WEST PALM BEACH, FL - March 24, 2025 - THAT Agency, a premier digital marketing firm based in West Palm Beach, announces a new strategic marketing partnership with The Kearney Law Group. This collaboration will strengthen the law firm's online visibility and client acquisition strategy through targeted digital marketing services.
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Every business needs leads to grow, but how you generate them matters. There are two main approaches: inbound leads and outbound leads. Understanding the difference between these methods can help you make smarter marketing decisions and improve your results.
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If you're a business owner, marketing director, or running an e-commerce store, you’re probably always looking for better ways to reach customers. Whether you’re just getting started or have an established company, one thing is certain—getting noticed online is no small task. That’s where PPC comes in. You might be wondering, what is PPC? Well, you're in the right place. PPC, or pay-per-click advertising, is one of the fastest and most effective ways to get your business in front of people who are already searching for what you offer.
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Marketing is a big investment for any business, but how do you know if it's actually working? That’s where marketing effectiveness comes in. It’s all about figuring out whether your marketing efforts are doing what they’re supposed to—whether that’s bringing in new customers, increasing sales, or getting more people to recognize your brand.
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WEST PALM BEACH, FL - March 10, 2025 - THAT Agency, a leading full-service digital marketing firm based in West Palm Beach, today announced the successful launch of a comprehensive marketing partnership with Five Star Painting of West Palm Beach. This innovative collaboration aims to elevate the painting franchise's digital presence throughout the Palm Beaches area, reinforcing their position as the region's premier painting service provider.
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If you’re looking to grow your business online, pay-per-click campaigns (also known as PPC) can help you get in front of the right people—fast. Whether you're trying to boost sales, get more leads, or just bring more eyes to your website, PPC is one of the most effective ways to make it happen.
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Running a business is no small task. Between managing daily operations, keeping customers happy, and planning for the future, marketing can often take a back seat. But without strong marketing, it’s tough to attract new customers and grow your brand. That’s where outsourcing marketing comes in.
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Ever looked up a business before making a purchase? Chances are, your customers do the same. Your digital footprint—everything about your business that exists online—shapes how people see your brand. From your website and social media pages to customer reviews and search engine results, every piece of information helps potential customers decide if they want to work with you.
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