When you need an answer, where do you turn? Well… Google! It’s hard to imagine what we did before we could enter “Who was that guy who played in [fill in the blank]?” or ask Siri, “Where’s the best sushi around here?” An internet search probably brought you here to this article. Did you query “how to do local SEO?” or a similar term?
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When you strategically grow your online presence and aim to increase your organic traffic, you know SEO offers an invaluable set of tools. You also know that it’s a marathon, not a sprint. Every expert will give you the same piece of advice: plan, implement, be patient. It does take time to see the results you want. But that does not mean that there aren’t quick SEO solutions at your disposal. What can you do today - now - to move towards your goals?
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The digital landscape is constantly changing, and today's businesses need to be nimble enough to keep up with the latest online trends in order to stay ahead of the curve. One such trend involves optimizing a company's website not only for major search engines like Google and Bing but also taking advantage of local search engine optimization (or local SEO) to make sure their websites appear at the top of local results pages. A local SEO audit can help you decide whether your site needs changes before your competition does.
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Auto body shops near me? Miami Botanical Gardens address? When is Katsuya South Beach open? Where do I find a motorcycle safety class? Lawyers and boating accidents.
Whatever the specific phrase or query, 97% of consumers turn to search engines for help finding answers. We search for everything from plumbers, hairstylists, and restaurants to dentists, physicians, and lawyers. Some 46% of all searches have local intent. In other words, folks are looking for information, for answers, that are close by.
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If you haven't yet, you'll soon have to contend with the fact that voice search is here to stay. According to recent research, people are now more likely to use voice search than to use the traditional keyboard and screen search methods, which means your website's optimization strategies will need to change as well if you want your business to survive and thrive in this new environment.
Let's take a look at 5 proven strategies and resources for optimizing your site(s) for voice search!
Out of the billions of searches conducted each day, 46% have “local intent.” This means that hungry folks are looking for great food near them. Stranded people are looking for vehicles or rides immediately. Active athletes are looking for shoes and gear so they can hit the trails, fields, or courts now.
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Search Engine Optimization - it’s always been a complicated dance, but local SEO is one with much more challenging moves. It can be so complex that it’s best to grab a partner for this one and hire a local SEO agency.
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When was the last time you looked for a restaurant near you? What about a nearby shop that had exactly what you needed at the time? If you’re like most people, you have probably made a “near me” search in the last twenty-four hours. These days, nearly 46% of all Google searches are looking for local information, and the ability to appear in those results may pay off for your business. Statistics suggest that 88% of consumers who perform a local search on their smartphone actually visit that location within 24 hours. The key to ensuring your business appears in those results is local SEO.
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Car dealerships have long understood that a high-quality website is integral to the business today. Not as many realize just how important local SEO is for their business, though. What is it, and how can it help your car dealership’s SEO plan as a whole? Take a look.
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Local SEO services are the most current and most advantageous way of promoting your business online. Wondering why? It may help to understand the concept better first.
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