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THAT Blog: Digital & Inbound Marketing | Web Design WPB

New Website Announcement: THAT Agency Redesigns Synergy Homes Website

Feb 6, 2019 12:10:27 PM

WEST PALM BEACH, Fla. — A new website announcement reveals an exciting new phase in an ongoing partnership between THAT Agency and Synergy Homes.

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What Defines a Luxury Brand?

Feb 5, 2019 12:08:00 PM

What makes a luxury brand different from an everyday one? What is luxury? If you can't readily answer this, then how can you tell anyone else why your brand is different? Luxury brand identity relies on a number of factors. You have to sell these factors to your customers just as much as the product itself.

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Introducing the New Torque Classic Cars Website

Feb 5, 2019 10:30:29 AM

WEST PALM BEACH, Fla. Palm Beach web design and development company, THAT Agency, has launched a new website for Torque Classic Cars at torqueclassiccars.com. The website is the very first for the West Palm Beach classic car restoration, maintenance, repair, storage, sales, and acquisition company. 

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5 Elements Crucial to Websites for Lawyers

Feb 4, 2019 11:35:27 AM

Today, practicing law has a digital component. There has been a major shift in how we conduct business, and the legal field is no exception. It is no longer enough to stand behind your expertise and reputation. Don’t get us wrong: these are absolutely critical. But to reach potential clients and to build trust in a way that resonates with them, you need a strong online presence. Online marketing for lawyers is a 21st century must.

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Landing Page Basics You Can't Afford to Overlook

Feb 1, 2019 1:36:00 PM

Top converting landing pages take work. They aren't the result of a magic formula, but there are many best practices that can make this work much more efficient. Landing page creation relies on iteration. Your first concept may be a good one, but if it misses a few crucial steps, it may still fall flat in practice. Here are nine areas that may need improvement.

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Why Fresh Content Is Important for Your Website

Jan 31, 2019 9:00:31 PM

As a Palm Beach Web Development Company, THAT Agency is tasked with, you guessed it, developing websites. However, after those websites are fully developed, the majority of our web development clients choose to retain us as webmasters. This means we're also tasked with ongoing website maintenance.

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Four Ways To Better Track Your Digital Marketing Tactics

Jan 31, 2019 6:21:43 PM

When managing a marketing budget or advertising strategies one of the first things that comes to mind is How can I track conversions in digital marketing to determine success. Naturally all marketers must report their results to either a boss, share holder or a businesses pocketbook. It’s common knowledge that Digital marketing is easier to report on as it has tangible numbers associated with it, but that does not mean there isn’t challenges.

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11 Reasons Your Website Speed Is Killing Your Social Media Marketing

Jan 31, 2019 3:06:38 PM

Often the responsibility for a social media marketing campaign’s success is placed on the social media advertising techniques and content alone without giving proper consideration to the user experience after clicking through to the website. The fact is – you can flawlessly execute the best social media marketing campaign ever, but if your website is slow to load, you won't get users to convert. Period.

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7 Important Influencer Marketing Stats You Need to Know

Jan 31, 2019 2:59:45 PM

Influencer marketing is a form of digital marketing in which brands focus on leveraging the influence of people who have strong personal brands rather than taking a brand message straight to consumers. Since people trust other people more than they trust brands, influencer marketing has become a very popular tactic when it comes to generating brand awareness, engagement, and stimulating sales. While influencer marketing does have its weaknesses, you can’t deny the impact that the right partnership can make. Thinking about leveraging influencer marketing for your brand in 2019? Here are 7 important influencer marketing stats you need to know.

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3 Tips for Generating Online Leads Organically

Jan 31, 2019 11:52:32 AM

The question of how to generate leads is at the top of every marketing and sales professional’s mind. Leads are critical to ensure people are attracted to your business, that they engage with you, and that they convert and complete a purchase or transaction.

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