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THATBlog

THAT Blog: Digital & Inbound Marketing | Web Design WPB | PPC

Marketing Agency Launches Marketing Strategy for William Price, PA.

Jun 13, 2024 4:42:17 PM

West Palm Beach, FL - February 23, 2024 - THAT Agency, a leading full-service digital marketing agency based in West Palm Beach, Florida, proudly announces the successful completion and launch of an innovative digital marketing strategy for William Price, PA. Specializing in web design, SEO, PPC, social media, and more, THAT Agency has been at the forefront of delivering exceptional digital solutions since its establishment in 2004.

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10 Ways to Reduce Advertising Costs in 2024

Dec 3, 2020 10:05:00 AM

Navigating the complexities of advertising costs can be challenging for businesses aiming to boost their online presence and profitability. By leveraging the expertise of a digital marketing agency like THAT Agency, businesses can avoid the pitfalls of overspending and underperforming campaigns. Here’s how a specialized agency can significantly reduce your advertising and advertisement costs while enhancing your marketing strategies.

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Hiring an Amazon PPC Agency? Ask These Questions

Jun 27, 2019 10:18:00 AM

Amazon may trail behind behemoths Google and Facebook when it comes to ad revenue - but the retail giant is chipping away at their leads. Amazon's ad revenue grew by 250% during the third quarter of 2018, up more than a third year-over-year. More consumers begin their shopping sessions with Amazon than with any other site; there is incredible opportunity here. An Amazon PPC agency can help you fully realize it. How do you select the right partner among PPC companies?

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How to Create an Amazon Advertising Strategy

Jun 19, 2019 11:29:00 AM

Amazon is a powerhouse; not only can you buy virtually anything you need or want - from clothes and furniture to tools and groceries - you can use this platform to supercharge your brand’s advertising efforts. Do you have an Amazon advertising strategy? Here’s why you should - and how to get started.

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PPC for Lawyers: 9 Tips

May 31, 2019 10:37:00 AM

The attorney advertising days of putting an ad in the Yellow Pages and watching the business flow in are over. Today, businesses - including law firms - must compete in the digital arena. Organic search is beneficial, but it is often not enough to create a steady influx of leads. Paid search techniques, such as pay-per-click (PPC) campaigns, can help your practice achieve its growth goals. What do you need to know about PPC for lawyers?

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What Is the Main Difference Between SEO and SEM?

Nov 14, 2018 11:03:00 AM

If you're working on making sure potential customers find your website, you're likely to run across two marketing terms very quickly: SEO and SEM. They sound a lot alike, and they are quite similar in many ways, but understanding the difference between the two is key to refining your search marketing strategy.

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Leveraging In-Market Audiences For Paid Search

Jul 16, 2018 3:00:00 PM

Paid Search has come a long way since the basic keyword match. Advertisers now have a full toolbox of targeting features that seem to be launching at an increased rate. With the new Google Ads roll out, Google is likely putting the petal to the metal to compete with other media placements like the Facebook Marketplace.

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5 Tips for Choosing a PPC Marketing Agency

Jul 31, 2017 1:28:30 PM

Incorporating paid search campaigns into your digital marketing strategy is a great way to get a quick boost in results.  Unfortunately, there are a lot of companies out there that are getting the short end of the stick with their ppc marketing agency, and this post is geared towards making sure you don’t become one of them!  When you’re vetting agencies to manage your pay-per-click campaigns, here are a few things to keep in mind so you can get the most out of your budget, and know exactly what you’re paying for.

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