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THAT Blog: Digital & Inbound Marketing | Web Design WPB

CBO in Facebook Ads: Master Campaign Budget Optimization for Better Results

Oct 7, 2024 9:00:00 AM

When running Facebook ads, businesses are always looking for ways to get the most out of their advertising budgets. CBO in Facebook Ads, or Campaign Budget Optimization, is a powerful tool that helps advertisers make the most of their money. Instead of having to decide how much to spend on each ad set, Facebook’s CBO feature automatically distributes the budget to the ads that perform the best. This can lead to better results without all the guesswork. In this blog, we'll explain how CBO in Facebook Ads works, its benefits, and how you can use it to improve your ad performance.

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GBP Management Service: Boost Your Local Business Visibility

Oct 7, 2024 8:00:00 AM

If you're a local business owner, you've probably heard about Google's GBP (Google Business Profile) Management Service. It was previously called Google My Business, and it's one of the most important tools you can use to help people find your business online. When done right, GBP management services can improve your business’s visibility in search results and on Google Maps, making it easier for customers to discover and connect with you.

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Automotive Local SEO: Boost Your Dealership's Online Presence

Oct 7, 2024 6:30:00 AM

If you're running a car dealership, having a strong online presence is key to attracting local customers. Today, many people search online for cars, compare prices, and look for nearby dealerships. That's why automotive local SEO is so important. By optimizing your website and online listings for local search, you can make sure that potential customers find your dealership easily.

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Does Google Penalize AI Content? Understanding Google's Stance in 2025

Oct 7, 2024 6:00:00 AM

With the growing use of artificial intelligence (AI) in content creation, many businesses are curious about how Google handles AI-generated content. A common question people ask is, Does Google penalize AI content? Knowing Google’s stance on this can help you create content that ranks well and follows the search engine’s guidelines.

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Bootstrap Breakpoints: A Complete Guide to Responsive Design

Oct 7, 2024 5:30:00 AM

In today's world, websites need to look good on all types of devices, whether it’s a smartphone, tablet, or desktop. This is where responsive design comes in, and bootstrap breakpoints are an important part of making sure a site adjusts to different screen sizes. Bootstrap is a popular tool for web developers, and its breakpoints make it easier to design websites that work well no matter the device.

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Automotive Social Media Marketing: Effective Strategies for 2025

Oct 7, 2024 5:00:00 AM

Social media is a big part of how businesses reach customers today, and the automotive industry is no exception. In 2025, automotive social media marketing will continue to be an important tool for car dealerships and manufacturers to connect with customers, build brand loyalty, and increase sales. Whether you’re a marketing director at a dealership or the CEO of a car company, using social media effectively is key to staying competitive.

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In House vs Outsourcing Marketing: Which Strategy Suits Your Business Best?

Oct 6, 2024 6:00:00 AM

Marketing is key to growing any business. It helps increase brand awareness, attract customers, and boost sales. But one important decision every company has to make is whether to handle marketing with an in-house team or hire an outside agency. Both options have their pros and cons, and the choice depends on your business's needs and resources. This blog will break down the differences between in house vs outsourcing marketing and help you decide which approach suits your business best.

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Luxury Marketing: Strategies for High-End Brands in 2025

Oct 5, 2024 6:15:00 AM

Luxury marketing is all about balancing exclusivity with visibility. High-end brands need to keep their sophisticated image while reaching the right audience. As luxury consumers become more particular, brands must adapt their marketing to meet the high expectations of wealthy clients. The right mix of creativity, technology, and personalization can make luxury marketing campaigns successful, increasing brand recognition and driving sales.

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Social Signals: What They Are and How to Improve Them

Oct 3, 2024 6:00:00 AM

Your social media posts are more powerful than you think. Every like, share, and comment you receive isn’t just a sign of engagement—it’s a signal that can shape your brand’s online success. What if those everyday interactions were the key to climbing the ranks on search engines and attracting more traffic to your website? Understanding how social signals impact SEO could be the hidden advantage your business needs to dominate the digital space.

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