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THAT Blog: Digital & Inbound Marketing | Web Design WPB | SEO

Local SEO Company Vetting Made Easier

Apr 22, 2020 12:30:00 PM

Who is the best local SEO company? You can skim through pages and pages of rankings, but the best company is really the one you can trust. Ok, then how do you know who to trust -- especially when you aren't exactly fluent in the language of search engine optimization? This article, and the brief local SEO glossary within it, can help you bridge the communication gap and identify the best SEO firms to service your business.

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What Is Keyword Mapping and Why Is It Important?

Mar 9, 2020 1:37:00 PM

As an inbound marketing agency, we’re constantly exploring businesses’ goals and how to help them achieve the ideal level of awesomeness they have in their heads.  However, often times when we ask a client what their goals are, their answer is, “I want my website to rank number one on Google”.  While this answer uncovers a few misconceptions about search engine optimization (SEO), I’m not going to focus on that.  Instead, I’m going to dive deeper into keyword mapping and explain why it’s important to get the right pages on your website to show up for the right searches.

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5 Google SEO Trends for 2020

Jan 16, 2020 5:26:00 PM

What are the SEO trends for 2020? The nature of SEO is continuing to evolve, and it's a race against competitors to pick up new traffic searching in new ways. Where should you put your focus and investment? Read on to find out how to fully take advantage of Google search engine optimization.techniques in 2020 and beyond.

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How to Get on the First Page of Google in 2020

Dec 5, 2019 1:18:00 PM

You want to get on the first page of Google in 2020. To do so, you're competing with every other business in your industry. Some have years of experience on you. Some have marketing departments that dwarf your own. Some have marketing budgets larger than your business's entire budget. Can you still do it? Can you still get to that first page? Yes. It takes work, building content over time, and knowing the ins and outs of your task from SEO keywords to Google SERP features.

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How Long Does it Take to Rank in Google?

Nov 5, 2019 9:27:00 AM

How long does SEO take to work? It varies by circumstance, industry, and competition for keywords. Understand that there are many Google ranking factors and they're adjusted regularly. You can usually expect SEO techniques to show results in three to six months. For extremely competitive fields, this may take a few months longer.

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3 Biggest Blogging Mistakes for Businesses

Sep 29, 2019 8:06:43 PM

The purpose of a business blog is twofold: it should provide ideal customers with useful information related to a business' products and services, and it should increase organic search traffic to a business' website. Unfortunately, the three biggest blogging mistakes for businesses can negate the purpose of blogging to begin with. Read on to find out if your business blog is guilty of one or more of these blunders.

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How Do I Search for Text in Google Images?

Sep 11, 2019 8:18:44 AM

Google Photos provides many methods of searching through your personal photo library. However, one Google image search and indexing component that has been on users' wish lists for a while is the ability for the platform to recognize text within images.

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Google SEO: What's Relevant for 2019

Aug 27, 2019 2:36:00 PM

How important is SEO in 2019? It's more important than ever before, if you want high-quality organic website traffic and qualified leads. Let's take a look at the latest evolution of Google SEO best practices:

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Why Is Link Building Important?

May 28, 2019 11:13:00 AM

Link building is simple to understand and difficult to master. It focuses on accruing quality inbound links that encourage traffic from other businesses and improves how search engines view your website. The importance of link building can't be understated. It is vital to building out a website with a high rate of new inbound visitors.

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Is Paying for SEO Worth It?

May 8, 2019 7:57:00 AM

Is SEO worth it? SEO takes a bit of time to establish and get going at full speed. The benefits of SEO for business rely on sticking with it enough to climb the ranks. The more you do it, the more that success compounds and builds on itself. Any SEO you've done before keeps generating long after.

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