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THATBlog

THAT Blog: Digital & Inbound Marketing | Web Design WPB | Buyer's Journey

Mastering Customer-Centric Inbound Marketing Strategies in 2024

Nov 22, 2023 8:00:00 AM

Inbound Marketing Strategies have evolved over the years, and with 2024 just around the corner, it's essential for general managers and digital marketing directors to stay ahead of the curve. The digital marketing landscape is constantly changing, and mastering customer-centric inbound marketing is the key to success in the upcoming year. In this blog post, we'll explore the latest strategies and insights to help you create customer-focused content that drives results.

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What is Content Mapping and Why is it Important?

Oct 12, 2023 1:55:19 PM

In the ever-evolving digital landscape, the key to resonating with your audience is to provide them with content that aligns with their unique needs and interests. That's where content mapping comes into play. Content mapping is an essential strategic process that serves as a bridge between your business's content strategy and the desires of your target audience.

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2023 B2B Marketing Spend by Industry

Jan 11, 2021 12:00:59 PM

In the fast-paced realm of business-to-business (B2B) marketing, understanding how industries allocate their marketing budgets is essential for staying competitive and making informed decisions. As we enter 2024, marketers and business owners must gain insights into B2B marketing spend by industry—how much each sector invests in their marketing efforts. This comprehensive guide will delve into the trends and figures that defined B2B marketing budgets throughout 2023.

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9 Creative Hotel Packages Examples

Jun 27, 2018 7:57:00 AM

Hotel marketing has evolved significantly in recent years. The old, conventional tactics simply don't cut it with today's tech-savvy generation. Modern travelers expect more than just a room; they seek unique and memorable experiences. To capture the attention of jaded, media-saturated guests and revamp your hotel marketing strategy, consider embracing creative hotel packages examples. In this article, we'll delve into nine top-notch sales promotion ideas for hotels that you can implement right away. These hotel packages examples and add-on packages are designed to entice your guests and set your hotel apart from the competition.

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