In 2023, the common person has access to technology and equipment that, just twenty years ago, was only available to Hollywood-level filmmakers and producers. Video content creation in 2023 is more accessible than ever before, and yet many businesses still aren't utilizing it, or are underutilizing it. The main reason why? It can seem overwhelming. Getting started can seem like a big lift if you've never done it before. The good news for you is that, when broken down into small first steps, you can get your video content off the ground, and you can start producing relevant, valuable material for your customers. Plus, all stats point towards every algorithm online preferring video these days. So, here's how to get from zero to one with video content creation in 2023.
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