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THATBlog

THAT Blog: Digital & Inbound Marketing | Web Design WPB | Brand Marketing

The Benefits of Consistent Visual Identity Across Digital Platforms

Jul 1, 2024 8:36:18 AM

When business owners think digital marketing their main focus is typically on SEO and lead generation, and rightfully so. What is often put on the back burner is design, even though it plays a key factor in maintaining your audience once they find you. This is why it is important to establish your visual identity from the beginning to create a memorable and identifiable brand. Visual identity encompasses various elements such as logos, color schemes, typography, and imagery, all of which play a significant role in how a brand is perceived by its audience. For business owners, the challenge often lies in ensuring that these elements remain consistent across all digital platforms. This blog will explore the consistent branding benefits and delve into the importance of consistent branding online, providing actionable insights for achieving seamless visual identity across your marketing efforts.

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Storytelling Strategies: How Content Marketing Shapes Brand Perception

Apr 19, 2024 1:02:56 PM

Think about the last time a good story really grabbed you. Maybe it was a movie, a book, or even a friend’s funny tale at a dinner party. That’s the power of storytelling—it sticks with you. In the world of content marketing, storytelling is just as crucial for brand success. It’s about making your brand memorable by giving it a voice and a story that people can connect with. Why does your business need to dive into storytelling? Because when you tell a good story, people listen, remember, and might even tell others. Let’s explore how you can use storytelling in marketing can be used to make your business stand out and create lasting relationships with your customers.

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Content Marketing for Dummies: Tips, Solutions, and Considerations

Apr 2, 2024 2:23:00 PM

Content marketing, digital marketing, brand marketing, SEO marketing—there's a veritable smorgasbord of marketing flavors out there. Feeling overwhelmed? Wondering where to start or what the differences are? Help is here! Welcome to "Content Marketing for Dummies," the go-to guide for deciphering the marketing melee and finding your footing in the vast digital playground. 

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10 Ways to Reduce Advertising Costs in 2024

Dec 3, 2020 10:05:00 AM

Navigating the complexities of advertising costs can be challenging for businesses aiming to boost their online presence and profitability. By leveraging the expertise of a digital marketing agency like THAT Agency, businesses can avoid the pitfalls of overspending and underperforming campaigns. Here’s how a specialized agency can significantly reduce your advertising and advertisement costs while enhancing your marketing strategies.

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The Best Strategic Plan Example of 2024: The Importance of Strategy Development

Mar 31, 2020 3:43:00 PM

In an era where digital landscapes shift with the blink of an eye, developing a cogent strategic plan isn't just an option—it's an imperative. For businesses eager to carve out their niche or cement their standing in a bustling digital marketplace, understanding and implementing a strategic plan example can be the game-changer. From the onset of 2024, we've seen companies that harness the power of strategy development not only adapt but thrive amidst competitive and technological upheavals. In this blog, we delve deep into a strategic plan example and emphasize the critical importance of strategy development across various business models.

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Luxury Brand Loyalty: How Do Luxury Brands Engage Their Customers?

Mar 15, 2019 3:25:00 PM

In the realm of luxury brand loyalty, building lifelong connections with customers is a true art form. Luxury brands don't just offer products; they provide experiences, status, and a lifestyle. To maintain these enduring relationships, luxury brands employ a range of strategies that cater to their exclusive target audience for luxury brands. In this blog post, we will explore the captivating world of luxury brand loyalty, uncovering how these brands keep their customers engaged for a lifetime.

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Can Two Facebook Pages Have the Same Name?

Oct 9, 2018 1:05:00 PM

In the vast digital landscape of social media, Facebook remains one of the most popular platforms for businesses and marketers. Creating a Facebook page for your business is a common practice to establish an online presence and connect with your audience. However, a question that often arises is, "Can two Facebook pages have the same name?" In this article, we will explore this question and provide insights into whether or not two Facebook pages can indeed share the same name.

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