×

THATBlog

THAT Blog: Digital & Inbound Marketing | Web Design WPB | Data Analytics

Dominating Brand Competition: Competitive Marketing Strategies for Success

Feb 29, 2024 5:44:35 PM

Dominating brand competition encapsulates the ability of a business to assert its prominence and influence within its industry by outperforming rivals, captivating consumers, and maintaining market leadership. It involves establishing a compelling brand identity that resonates with target audiences, delivering exceptional products or services that meet and exceed customer expectations, and continuously innovating to stay ahead of the curve.

Read >

A Guide to the Competitive Market Definition

Feb 29, 2024 5:42:16 PM

Navigating digital marketing demands a keen understanding of your competitive landscape—an indispensable key to unlocking success in this fast-paced arena. One key aspect of this is the competitive market definition, which involves identifying and analyzing the players in your industry. Whether you're a startup looking to make a splash or an established business aiming to stay ahead, mastering competitor analysis can provide valuable insights.

In this guide, we'll delve into the intricacies of competitive market definition and break down essential competitor analysis questions to help you gain an industry advantage.

Read >

A Guide to Competition Monitoring and Competitive Content Analysis

Feb 1, 2024 7:30:00 AM

Competitive content analysis is one of the most important strategies to beat your competition. By delving into what your competitors are doing and assessing the performance of their content, you can fine-tune your digital marketing tactics to resonate more effectively with your target audience and secure higher rankings in search engine results pages (SERPs).

Read >

Understanding Data: A Beginner's Guide to Your Marketing Analytics

Dec 13, 2023 8:48:01 AM

If you've ever wondered how to make sense of the sea of data at your disposal, you're not alone. Data analytics has emerged as a powerhouse, providing invaluable insights for business owners and marketing professionals. In the ever-evolving realm of digital marketing, understanding data is crucial for making informed decisions and crafting effective marketing strategies. This beginner's guide will help you navigate the basics of data analytics and highlight important data points that matter most to your business.

Read >

The Best Strategic Plan Example of 2024: The Importance of Strategy Development

Mar 31, 2020 3:43:00 PM

In an era where digital landscapes shift with the blink of an eye, developing a cogent strategic plan isn't just an option—it's an imperative. For businesses eager to carve out their niche or cement their standing in a bustling digital marketplace, understanding and implementing a strategic plan example can be the game-changer. From the onset of 2024, we've seen companies that harness the power of strategy development not only adapt but thrive amidst competitive and technological upheavals. In this blog, we delve deep into a strategic plan example and emphasize the critical importance of strategy development across various business models.

Read >

What are the Best Marketing Attribution Models for E-commerce?

Sep 10, 2019 9:02:00 AM

In the ever-evolving landscape of digital marketing, determining the effectiveness of your marketing channels and campaigns is crucial. This is where marketing attribution models come into play. Attribution models help you understand which touchpoints in a customer's journey contributed to conversions, enabling you to allocate your marketing budget more effectively. But with several attribution models available, which one is the best for e-commerce? In this blog post, we'll explore the world of attribution modeling and delve into the best marketing attribution models, including their relevance to Google Ads.

Read >