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THATBlog

THAT Blog: Digital & Inbound Marketing | Web Design WPB | Google Ads

Google Ads Competitor Analysis: A How-to Guide

Feb 20, 2025 6:00:00 AM

If you're running Google Ads, you're probably up against some tough competition. Businesses are constantly bidding for the same keywords, trying to get their ads in front of the right audience. But if you want to get ahead, you can’t just focus on your own campaigns—you need to know what your competitors are doing, too. That’s where Google Ads competitor analysis comes in.

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Local Service Ads vs Google Ads: Key Differences and When to Use Them

Dec 16, 2024 7:00:00 AM

In the ever-evolving landscape of online advertising, businesses often find themselves grappling with a critical decision: which platform will best help them reach their goals? Among the most prominent choices are local service ads and Google Ads. Both options offer unique benefits, but they cater to different needs and objectives. Understanding their key differences and the best use cases for each is essential to maximizing your advertising ROI.

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