Sometimes your business needs a fresh start. Maybe you’re changing your name, updating your logo, or shifting to a new market. That’s where digital rebranding comes in. But while you're focused on the new look and message, it’s important not to forget about something just as important, your SEO.
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If you’re an interior designer, you already know how important it is to have great taste and a strong portfolio. But in today’s crowded market, talent alone isn’t enough. To truly stand out and land high-end clients, you need a brand that reflects who you are, what you do best, and why clients should trust you. That’s where smart, consistent branding for interior designers comes in.
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In 2025, standing out in the crowd is no easy task. That’s why brand recognition is such a big deal. But what exactly is it, and why does it matter so much for businesses? In this blog, we’ll break down what brand recognition really means, why it’s important, and how it can benefit your business in big ways.
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In today’s fast-paced world, digital branding is essential for businesses that want to grow. As we move into 2025, having a strong online presence is no longer optional—it’s a must. Digital branding helps businesses build trust, grow their audience, and stand out in a crowded market. This guide will walk you through the key strategies for mastering digital branding in 2025 and how effective digital brand management can keep your brand strong and consistent across all platforms.
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West Palm Beach, FL - February 21, 2024
With 20 years of experience in the digital marketing industry, THAT Agency is proud to announce the successful completion and launch of an innovative website for AK Government Solutions, a distinguished provider of communication solutions to government organizations such as the Federal Aviation Administration (FAA).
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In the quest to create compelling, attention-grabbing content, the art of advertising photography takes center stage. Visual storytelling through striking images has the power to captivate, connect, and convert your audience in ways that words alone simply can't. As we navigate the intricate landscape of content marketing in 2024, understanding the profound impact of advertising photography becomes essential.
In this blog, we’ll discover how investing in professional marketing photography can elevate your marketing strategy, engage your audience, and drive your brand's success.
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BACKGROUND— Believe it or not, using augmented reality in marketing is older than we expect. The first time AR was used in marketing was back in 2008 for a MINI commercial created by German agencies.
The captivating video showcased how the MINI AR ads were placed in German newsstands, turning the seemingly ordinary newspaper into an extraordinary interactive experience. As readers held up the newspaper to the webcam, they witnessed the MINI Cooper come to life, virtually racing across the pages, accompanied by various engaging animations. This AR campaign was a game-changer, effectively blending reality with virtual elements to create an unforgettable and immersive encounter for potential customers.
Whether you're a digital marketer, marketing director, or simply curious about these immersive technologies, join us on this journey as we uncover the convergence of AR, VR, and AI in shaping the future of marketing campaigns.
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In the world of marketing, few concepts are as intriguing and alluring as the notion of luxury brands. But, What is a luxury brand? What sets these brands apart from the rest? How do they create that aura of exclusivity and desirability that captures the hearts and wallets of consumers? In this article, we will delve into the world of luxury brand marketing to understand what makes a luxury brand truly exceptional.
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Modern websites need to use modern website design. It's easy for your site to get lost in the thousands of other sites that may look just like it. This means being selective, though. Choosing every new trend would make things look like a mess. Each design feature has its own strengths and makes a visitor or user look at your site in a new and different way.
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Authenticity and transparency are more prized than ever before. Customers want to feel as if they know what they're buying. They want to know the product or service will last. How do brands build trust like this? Service and quality prove trust once it already exists. Content marketing builds trust in the first place:
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