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THATBlog

THAT Blog: Digital & Inbound Marketing | Web Design WPB | AI content tools

AI Integration in Digital Marketing: 7 Ways It Will Redefine Your Strategy

Oct 1, 2025 5:00:00 AM

Let’s be honest, marketing has changed a lot in just the last few years. And one of the biggest reasons?  AI integration.

Artificial intelligence is no longer something to look forward to. It’s already here, shaping everything from how we target ads to how we write emails. If you're a business owner, marketing director, or agency partner, understanding how AI works in digital marketing isn’t just helpful, it’s essential.

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How to Use AI for Personalization in Email, Ads, and Websites

Sep 29, 2025 8:53:22 AM

In digital marketing, one-size-fits-all messages no longer work. Today’s customers expect brands to know their preferences and deliver experiences that feel tailored just for them. That’s where AI personalization comes in.

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SEO Trends 2026: What Google’s Next Algorithm Could Mean for Your Business

Sep 20, 2025 5:00:00 AM

If you feel like SEO is always changing, you're right, and 2026 is shaping up to bring some of the biggest shifts yet. With Google becoming smarter and more user-focused, staying ahead of the curve isn’t just smart, it’s necessary.

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AI Marketing Tools: The List Every Business Should Bookmark

Sep 15, 2025 5:00:00 AM

In today’s marketing world, staying ahead means working smarter. That’s where AI marketing tools come in. These tools help businesses make better decisions, save time, and create stronger connections with their audience. Whether you run a small business or manage marketing for a large company, AI can make your job easier, and your results better.

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PPC Strategies: How to Maximize ROI in 2026

Sep 10, 2025 5:00:00 AM

If you’re running ads online, every click counts, literally. In 2026, the best PPC strategies are the ones that help you get more from your ad budget, not just spend more of it. Whether you're a small business trying to get noticed or a marketing director managing six-figure campaigns, this guide will walk you through how to boost your return on investment (ROI) with smart, data-driven strategies.

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Comparing Leading AI Models: Which One Fits Your Marketing Needs?

Aug 9, 2025 1:00:00 PM

If you're feeling overwhelmed by all the AI options out there, you're not alone. The artificial intelligence world has exploded in 2025, and now 67% of companies are using AI tools to help run their businesses. When you start doing an AI model comparison, it can feel like trying to pick the best car when you don't know much about engines. But here's the thing - finding the best LLM for marketing doesn't have to be complicated.

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AI in Digital Marketing: What It Is and How It’s Changing Campaigns

Aug 7, 2025 11:30:00 AM

Artificial Intelligence (AI) is no longer just an idea from science fiction—it's already changing how businesses connect with customers. One of the biggest areas where AI is making an impact is marketing. Today, AI in digital marketing is helping companies reach the right people, deliver better customer experiences, and run smarter campaigns.

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