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THAT Blog: Digital & Inbound Marketing | Web Design WPB | Taylor De Luca

Five Effective Ways To Request A Link Removal

Nov 13, 2014 2:45:42 AM

As webmasters, we may want to have harmful links removed from our client’s websites, which means that we must send out a number of link removal requests. More so, website owners probably receive a number of these requests as well. Essentially, a website link removal requests occurs when another site owners asks you to remove their link from your website.

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10 Reasons Your Site May Not Be Indexed in Google

Nov 6, 2014 12:46:29 PM

Having your website indexed in Google is the most important feature of Search Engine Optimization. In order for your site to get any sort of organic traffic, it must be indexed with the almighty Google. If not, it will be impossible for anyone to find your content organically, as it will not be part of the Google search index. In order to diagnose and rectify this issue, there are a few things users can do.

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Why Google Authorship Photos Were Removed

Oct 29, 2014 5:52:48 AM

For those of you who like keeping up to date with the latest Google trends, you would have noticed that Google removed its authorship feature back in June. Since, many have wondered why Google would do such a thing. Well, there are many reasons Google removed this feature, as Google noticed there would be far greater benefits from removing the feature, than by keeping it.

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Google Penguin Refresh to Come As Early As Next Week

Oct 3, 2014 6:49:56 AM

During the Search Marketing Expo East, Google Webmaster Trends Analyst and Search Quality Engineer, Gary Illyes stated that Google may be launching the Penguin algorithm refresh as early as next week. This includes an enormous re-write to the previous release of the Penguin algorithm. This release will only take place if no issues are found during the testing phase.

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Google Panda 4.1 Rolling Out

Sep 26, 2014 6:20:24 AM

After rumors have floated around all summer long, Google Panda 4.1 has finally been released. This new update is composed of a filter designed to penalize websites containing poor or thin content. It is intended to prevent these websites from ranking, as Google continues to aim towards providing more information in its searches.

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Bing Tightens URL Keyword Stuffing Rules

Sep 16, 2014 6:44:00 AM

Recently, Bing announced that it has rolled out a spam filtering mechanism targeting URL keyword stuffing, which is a black hat SEO technique aimed to manipulate search engines to give your page a higher rank. In general, URL keyword stuffing will include:

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AdWords Callout Ad Extensions Offer More Text in Search Ads

Sep 5, 2014 5:12:09 AM

Following Labor Day, Google announced that it would be rolling out its new ad extensions in AdWords. This feature will allow online advertisers to display special offers, products and services on their websites through an extra line of ad text.

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Stop Treating Facebook Ads like Google

Aug 28, 2014 4:14:58 AM

For several years now business owners have spent hundreds and thousands of advertising dollars on Facebook, yet it almost never seems to meet the their expectations. This is essentially because business owners are treating Facebook as it is a Google search; however, it cannot be looked at like this.

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Google Pigeon Focuses On Local Businesses

Aug 25, 2014 10:41:32 AM

In most cases, Google algorithm changes are minor and include 500-600 updates per year; however, there are occasional major updates that also take place. One of the latest Google algorithm updates is known as the Pigeon, which released on July 24, 2014. This algorithm drastically changed local search results as Google attempts to help aid local businesses, and transform into an artificial intelligence.

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