Digital & Inbound Marketing Blog

Could iOS 11 Bring Back QR Codes?

If you’re one of the 700 million iPhones users in the world, this week came with some changes as Apple released its newest update: iOS 11.  With a handful of new features to...

7 iOS 11 Features to Capitalize On

If you’re on of the millions of iPhone or iPad users in the world, you now have a decision to make: To update to iOS 11 or not?  That is the question.  As people continue to...

How to Optimize Your Facebook Ads for Conversions in 3 Simple Steps

If you have read any of my blogs you know that I am definitely a fan of Facebook’s advertising offerings. From experience, Facebook Ads have proven to be the most...

Using Google's Micro-Moments in Your Hotel's Marketing Strategy

Does your hotel digital marketing strategy  reach travelers’ during the multitude of micro-moments they experience along their buyer’s journey? It needs to if you want to...

Measuring the Effectiveness of Your Plastic Surgery Marketing

You have heard it before: you can’t manage what you don’t measure. Given increasingly complex marketing demands and perennially tight budgets, you need to justify your spend....

5 SEO Tips for Car Dealers

Car buyers visit just one or two dealerships before making a purchase, but they spend at least 8 hours conducting online research. At the beginning of the process, the majority...

How Social Media Drives Business for Plastic Surgeons

In 2005, social media was in its infancy: just 5% of Americans logged onto sites like Facebook or MySpace (remember MySpace!). Fast-forward 12+ years, and 69% of us share,...

5 Things Your Can't Forget in Your Plastic Surgery Website Design

Your website can be an ideal tool for lead generation, conversion, and engagement. When considering your plastic surgery website design, never forget these five must-have...

4 Reasons Plastic Surgeons Should Update Their Websites

Thinking about revamping your plastic surgery website design? It is an investment with the potential for significant returns. An effective website helps engage patients,...

A Guide to Local SEO for Plastic Surgeons

There are scores of potential patients and clients in your area, searching for the types of services and solutions you offer. Local plastic surgery SEO  enhances your...