THATBlog

The national leader in floating dock manufacturing worked with THAT agency, a top website design company, to create a clean, user-friendly experience.

POMPANO BEACH, FLA. — The home improvement frenzy created by the recent pandemic has skyrocketed the demand for residential docks for waterside homes. Search engine queries for this industry have increased dramatically. In response, Accudock wanted to improve its online appearance as more and more potential customers found its website. To ensure the best possible customer experience, they turned to THAT Agency, a nationally recognized leader in website design.

"The new easy-to-navigate, mobile-optimized website is fast and user-friendly," said Michelle Sternbauer, Account Manager at THAT Agency. "As a result, Accudock’s customers will be able to explore the range of products, with detailed descriptions and high-resolution media, from any device.”

In addition, the new website makes administrative tasks user-friendly behind the scenes. Built on WordPress, the world's most popular content management system (CMS), Accudock’s new website features a simple back-end environment that lets the internal team manage each page's content, images, and search engine meta information with ease.

Furthermore, Search Engine Optimization (SEO) tactics were implemented during the build-out phase to improve the new website's overall discoverability on Google and other search engines, leading to increased organic traffic, now and in the future.

These days, Americans are spending more time at home. For those living on the water, upgrading their dockage has become a priority. Whether for boating, jet-skiing, paddle sports, or leisure, Accudock has a solution for everyone. Large-scale commercial products are available, as well.

ABOUT THAT AGENCY

In addition to designing and developing award-winning websites, THAT Agency provides businesses of all sizes with industry-leading digital marketing strategies for social media, email, search engine, inbound and content marketing. Visit thatagency.com or call 561.832.6262 for more details about this Inc. 5000-ranked web design and digital marketing company in West Palm Beach.

ABOUT AccuDock®

AccuDock® is the leading floating dock manufacturer worldwide, providing waterfront solutions for a variety of outdoor activities. AccuDock not only uses the highest quality USA sourced materials in each floating dock for sale but also offers a degree of customization that allows each customer to purchase a floating dock that suits their needs.