The online label maker encourages LoveStory website visitors to commemorate their own love stories by adding something meaningful to a LoveStory wine label.
After selecting from three label design options to accommodate the different bottles of LoveStory’s pinot noir, rosé and pinot grigio wine varietals, website visitors can enter up to two lines of personalized text – with each line allowing a maximum of 30 characters. In lieu of complete customization, website visitors searching for the right words can choose from four pre-set messages.
Edits to the text appear in real time in a label preview pane.
The final stage of the custom label maker process asks website visitors to provide a mailing address at which to receive the printed custom label. Those looking to acquire labels in bulk for multiple gifts or a special event are asked to reach out to the brand via email.
Says Bill Teubner, President of THAT Agency, “Everyone has a love story, but not everyone’s love story is the same. The LoveStory label maker celebrates that uniqueness by offering customization.”
About LoveStory Wines
LoveStory is a new wine brand from Sartori di Verona and Banfi Vintners. Sartori is a leading name in fine wines from northeast Italy’s Veneto region. Banfi Vintners is the sole U.S. importer of the internationally renowned Italian wine estates Castello Banfi of Montalcino, Tuscany, and Banfi Piemonte of Strevi, Piedmont. For more information about the wines of Banfi, visit www.lovestorywines.com, www.banfiwines.com and castellobanfi.com/en/wines.
About THAT Agency
THAT Agency is an experienced South Florida digital marketing company providing web design, inbound marketing, search engine optimization, pay-per-click management and social media marketing services to companies of all sizes, from small businesses to Fortune 500 corporations. For more information or to submit a request for proposal (RFP), visit www.thatagency.com.