If you’re a business owner in Seattle, you already know how important it is to stand out online. Whether you're a local shop, a growing startup, or a big company, being easy to find on Google can make a huge difference. That’s where hiring a top SEO company in Seattle comes in.
But with so many options out there, how do you know who to trust? In this 2025 playbook, we’ll walk you through what to look for, what to avoid, and how smart content marketing in Seattle plays a big role in your success. Let’s dive in.
Search engine optimization (or SEO) is how your website shows up when people search for things like “best coffee shop near me” or “Seattle dog groomers.” It’s not about tricks, it’s about making sure your website is helpful, easy to use, and shows up when it should.
In a tech-savvy city like Seattle, there’s a lot of online competition. A great SEO company in Seattle knows how to help you get found by the right people. That means more visitors to your website and more chances to turn them into customers.
If you're thinking about hiring a SEO company in Seattle, you might be wondering: What makes one agency better than another? That’s a great question, and the answer isn’t just about who ranks highest on Google themselves. A great SEO company should be more than just a service provider. They should be a true partner in your business’s growth.
Working with local SEO experts who understand your market gives you a significant advantage over businesses trying to navigate search optimization on their own.
Here are the most important things to look for when choosing an SEO agency in Seattle, and some questions (and answers!) you might have along the way.
One of the easiest ways to spot a great SEO company? They can prove they’ve helped other businesses succeed.
A trustworthy SEO company should be able to show you:
Ask to see before and after results. For example, they might show how a local restaurant went from page 5 on Google to page 1 in just a few months, or how an e-commerce site doubled its online sales.
If an agency can’t share these results (even in a general way), that’s a red flag. You deserve to work with someone who can show proof their strategies actually work.
Seattle isn’t just any city. It’s full of neighborhoods with unique vibes, Ballard, Capitol Hill, Fremont, Downtown, and each one has its own types of customers. A top SEO company in Seattle knows how to help your business stand out in your specific part of the city.
A Seattle-based SEO agency understands local search behavior. They know what people are typing into Google when looking for a nearby service or product. Whether you’re a boutique in Queen Anne or a B2B company in South Lake Union, local knowledge helps your business show up in front of the right people.
They’ll help you with:
That local know-how makes a big difference.
Yes, SEO is super important, but it works best when it’s part of a complete digital strategy. Great agencies do more than just improve search rankings. They help build your entire online presence.
Here’s what else a top agency might offer:
A fast, mobile-friendly, and good-looking site helps visitors stay longer and take action. Google also ranks websites higher if they load quickly and are easy to use.
Staying active on platforms like Instagram, Facebook, and LinkedIn builds brand awareness and connects you with your audience.
SEO is a long-term strategy. Paid ads bring quick results. When used together, they give your business a powerful boost.
Content Marketing in Seattle
Content is king. Great content, like blogs, guides, videos, and FAQs, brings more traffic, builds trust, and supports your SEO.
You can, but you’ll get better results if your SEO, content, and website all work together. Think of it like a car: SEO is the engine, but your content is the gas, your website is the frame, and your social media is the steering. You need all the parts working together to get anywhere fast.
Let’s be real, SEO can sound super confusing if you're not in the marketing world. A great SEO company in Seattle won’t try to impress you with fancy words or technical jargon. They’ll take the time to explain things in a simple, friendly way.
Here’s what honest SEO companies do:
At least once a month, but some agencies check in more often. These updates should include your keyword rankings, traffic stats, and clear next steps. If an agency disappears after you sign the contract, that’s a major warning sign.
Absolutely. A great agency will encourage it. You should feel like you’re in a true partnership, not just “on the client list.”
If you’re trying to grow your business online, you’ve probably heard of content marketing. But what exactly is it, and why does it matter, especially here in Seattle?
A well-designed website is crucial for SEO success. These 7 tips to make your website design work for your business show how good design and SEO go hand in hand.
Let’s break it down in a way that’s easy to understand and actually useful.
Content marketing means creating useful and engaging stuff, like articles, videos, or guides, that your customers actually want to read, watch, or learn from. You're not just trying to sell something right away. Instead, you're giving people helpful information, answering their questions, and building trust.
This kind of marketing is all about earning your audience’s attention, not just buying it with ads.
Here’s what good content marketing in Seattle might include:
Here’s the deal: Content is what makes SEO work.
When someone searches on Google, the search engine looks for relevant, helpful, and well-written content that answers their question. The better your content, the more likely it is that your website will show up on the first page.
So when you pair content marketing in Seattle with smart SEO strategies, you:
Let’s say you run a restaurant in Capitol Hill. If you write a blog post titled “10 Best Brunch Spots in Capitol Hill, Seattle (Updated for 2025)”, and someone searches “best brunch in Capitol Hill,” there's a good chance they'll find your post.
Not only does that help them discover your restaurant, but they’ll also see that you know the area and care about the local scene. That kind of content builds trust, and trust leads to bookings, foot traffic, and sales.
This is exactly what content marketing in Seattle is all about: creating valuable, local-focused content that connects with your audience.
Nope! That’s where a great digital agency comes in. At THAT Agency, for example, we create custom blog posts, videos, and social media content for our clients, so you don’t have to stress about it. Whether you're a small business or a large company, we’ll build content that fits your brand and goals.
There’s no one-size-fits-all answer, but consistency is key. Posting once a week or a few times a month can really help boost your visibility. The more helpful content you have, the more chances people (and search engines) have to find you.
Not at all! Content includes videos, emails, social media posts, infographics, podcasts, you name it. The goal is to give your audience something they’ll find valuable, no matter what format it’s in.
Content and SEO go hand in hand. So when you're hiring an SEO company in Seattle, you should ask how they handle content marketing in Seattle, too. Here are some smart questions to ask:
This gives you an idea of how professional and data-driven their strategies are. Good tools = better results.
They should be able to give you a clear plan that matches your business goals, not just some generic package.
Reviews are great, but real conversations with past or current clients will give you the best insight into how they work.
SEO and content marketing take time. A solid agency will be honest, most results start showing within 3–6 months. Be wary of anyone who promises instant success.
The best SEO companies offer full-service marketing support. That means they can help with everything from blog writing to website design and even paid ads.
Seattle is a smart, creative, and tech-friendly city. Your content should reflect that. Here are a few content ideas that tend to do really well with local audiences:
This kind of content not only shows off your expertise, it helps you connect with people in a genuine way.
Here are a few signs that a company might not be the right fit:
If something feels off, it probably is. Trust your gut.
Every business is different. A cookie-cutter SEO plan might work for one company, but not for another. That’s why it's so important to work with a team that tailors their strategy just for you.
THAT Agency, for example, takes the time to understand your business, your audience, and your goals. Whether you're a car dealership, a new e-commerce brand, or a local coffee shop, they build a plan that works for you, not just for search engines.
Things move fast online, and your SEO strategy should too. Here are some trends to keep an eye on this year:
Your SEO company in Seattle should already be ahead of these trends and helping you stay there too.
Hiring the right SEO partner can completely change the way your business shows up online. It’s not just about more traffic, it’s about the right traffic. A great SEO company in Seattle helps people find your business, trust your brand, and become long-term customers.
And when you pair SEO with strong content marketing in Seattle, you’re building a brand that lasts.
Want to learn how THAT Agency can help your business grow in 2025?
Contact us today to get started with a custom SEO and content plan built just for you.
Tags: content marketing in seattle, seo services seattle, seattle digital marketing, local seo seattle, seo company in seattle, seo agency seattle
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