RedSteel Properties and THAT Agency Partner to Build New Website

05 November

RedSteel Properties and THAT Agency Partner to Build New Website

West Palm Beach, FL – RedSteel Properties recently partnered with THAT Agency to design and develop a brand new website for their newly re-branded commercial real estate firm. With a clear design aesthetic in mind, RedSteel Properties sought out THAT Agency due to their web design portfolio, and expertise.

THAT Agency was tasked to design a beautiful website, which captured the look and feel which RedSteel Properties was after. They delivered with a professional website design, which started with a light color palette, allowing the beautiful property photography to really shine. THAT Agency added punches of the color red, as a call-to-action color, enticing users to click, as well as to re-inforce the red from the RedSteel logo.

THAT Agency developed the new website on the open-source content management system (CMS) platform, WordPress, allowing the real estate firm to have complete control over their site’s content. To accommodate the custom real estate listings throughout the website, THAT Agency developed custom post types within the WordPress framework, to allow RedSteel the ability to manage their ever-changing properties.

In addition to a clean, corporate web design, THAT Agency also put together and implemented a search engine optimization (SEO) plan. Starting with keyword and competitor research, THAT Agency created a thorough strategy for the onsite optimization of the dealership’s website, which included: custom title and meta descriptions, 301 redirects, HTML and XML sitemaps, and much more!

About THAT Agency

THAT Agency is a full-service interactive design agency whose focus is all about their clients, including their web designs and development, search engine optimization and pay per click management and social media marketing. THAT Agency also provides business planning services, such as: specification documentation, wireframes and competitor analyses, for companies of all sizes, from start-ups and sole proprietorships to Fortune 500 corporations. For more information about all of the services or to get a quote, visit or phone 561.832.6262.

About RedSteel Properties

RedSteel Properties is a privately held real estate investment and management firm, headquartered in Vero Beach, Florida, focusing on retail and office space. The current portfolio for RedSteel Properties includes 10 properties with over 330,000 square feet of property for lease. Founded in 2012, RedSteel Properties prides themselves in continuously delivering high quality service in a professional manner. For more information about RedSteel Properties, visit

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