The Psychology of Color

Posted at Nov 27, 2017 9:47:00 AM by THAT Agency | Share

Every brand has a color, and every color has a meaning. Colors evoke feelings, and can be crucial for your brand identity. It's important to make sure that when choosing colors for your brand, you are producing the right consumer feeling.  This infographic is a quick guide to some of the most popular brands and colors used for branding and what they actually mean. 


ColorPsychology_Infographic copy.jpg


As you can see, color plays a huge role in how people percieve your brand.  For more information, be sure to check out our post on the latest web design trends.

Tags: Web Design

Best Practices for Digital Marketing in 2021: FREE GUIDE