THAT Agency Leads Marketing Efforts for Paradisus Palma Real

21 January

THAT Agency Leads Marketing Efforts for Paradisus Palma Real

WEST PALM BEACH, Florida, January 22, 2008- Paradisus Palma Real, a Sol Melia resort in the Dominican Republic, recently acquired the services of THAT Agency, a leading Florida web design firm, for their online marketing efforts. This comes in conjunction with the redesign of their website,, also by THAT Agency.

THAT Agency is approaching Paradisus Palma Real's online campaign on multiple fronts. This includes the implementation of SEO strategies on both on and off page optimization; the constant building and auditing of quality links; and Pay Per Click Advertising using Google Adwords, Yahoo! Search Marketing, and MSN Adcenter.

Paradisus Palma Real will also benefit from the construction and distribution of press releases and other content specific to THAT Agency's marketing strategy.

&quote;We look to provide Paradisus Palma Real with the same 'royal service' they provide to guests. THAT Agency is able to use leading methods of keyword research, competitive analysis, and on and off page optimization techniques to bring the highest quality in SEO and PPC services,&quote; said David Snyder, Online Marketing Manager.

About Paradisus Palma Real:

Paradisus Palma Real is located in the Dominican Republic and is a member of the Sol Melia family, the proprietor of 350 resorts spanning 30 countries in 4 continents. Paradisus Palma Real's website,, was recently redesigned to better represent the resort itself and to showcase its every amenity; from their white sand beaches, to their attentive concierge, to their world-class cuisines; offering an all-inclusive resort experience. Paradisus Palma Real can be contacted at 1-866-43-MELIA or on the web at

About THAT Agency:

THAT Agency has become one of the leading web design and development firms in Florida. While their client list includes international companies such as Sol Melia Resorts and Masonite Doors, they are still able to meet the needs and budgets of small businesses. They are able to provide all of the services of a web solutions company, as well as the expertise and creativity of an advertising agency. With a full staff of designers, developers, and marketing specialists they are capable of designing a solution for just about any marketing or advertising need. From the web to print, THAT Agency has built a reputation based on its quality and timely delivery. THAT Agency can be contacted at 561-832-6262, or on the web at

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