Digital & Inbound Marketing Blog

Parker Cuskey

THAT Inbound Strategist
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Recent Posts

Why Ongoing Website Maintenance Drives Marketing Success

Whether you recently launched a new website or just finished a redesign, you’re probably happy that the long-winded journey to a new site is finally finished.  Unfortunately,...

5 Tips for MedSpa Marketing

The med spa industry is not hot. It is on fire. A relatively recent hybrid that combines the luxury of a day spa with the cutting edge techniques of cosmetic surgery, med spas...

Plastic Surgery Marketing Strategies for Growth

Each year, over 17 million people - men and women - visit plastic surgeons to augment their appearance. From minimally invasive procedures like Botox to more in-depth surgeries...

The Story Behind Your Email Marketing Metrics

Email marketing is tricky and unfortunately, it’s not getting any easier.  Brands everywhere are sending emails that fight for your audience’s attention in the inbox, and...

Blog Ideas for Car Dealerships

Breaking news: the vast majority of the car buying public hates the vehicle buying process. All right, it’s not exactly news. But how do you sell more cars when you’re fighting...

Blogging for Business Growth

I’m sure you’ve been told hundreds of times that you should be blogging for your business if you want to make sure your site is relevant to your audience.  Heck, it might have...

What is Growth Marketing?

As 2018 swiftly approaches, starting a new business has never been easier.  All you really need is a product or service to sell and a way to get the word out to your audience. ...

8 Secrets to Starting an Impactful Business Blog

Blogging has become a popular content marketing channel for businesses around the world, and if you’re considering starting one for your business there are a few things to...

5 Things to Expect from Content Marketing in 2018

In the last couple years, content marketing has taken over the digital realm.  If you’re sifting through your inbox or scrolling your newsfeed, content is there just waiting...

4 Reasons to Be Proactive with Your Hotel Email Marketing

For most hotel marketing strategies, email begins the second a guest clicks “book room”. From there, a follow-up confirmation is sent with the details of their stay, and there...